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BlueHornet partnered with research company, Ascend2, to field the Email List Growth Survey, completed by marketing, sales and business professionals from around the world.
Based on the survey results, BlueHornet took a closer look at the B2C segment to better understand email list growth challenges unique to B2C marketers, developing the Consumer Email List Management Report.
68% of respondents name growing and maintaining consumer email lists very important to the overall success of marketing programs, however, 74% are finding their email lists growing slowly or not at all.
Download the report for an in-depth look at how to overcome challenges to maintaining and growing your list.