Email marketing event features industry thought leaders
SAN DIEGO – Aug. 15, 2013 – BlueHornet Networks, Inc., the email marketing solution from Digital River, Inc., announced a lineup of digital marketing thought leaders for its annual Lifecycle Messaging Conference. The event is taking place Oct. 9-11, 2013, at the Omni San Diego Hotel in San Diego, Calif. The Lifecycle Messaging Conference draws top digital and email marketing professionals from across the country.
Speakers at the Lifecycle Messaging Conference will support the event theme, “Email Marketing in an Omni-Channel World.” Presentations will be geared to help marketers identify ways to acquire and build profitable relationships with today’s on-the-go consumers. The agenda includes:
Attendees also will hear from other experts about big data, marketing automation, inbox deliverability, email strategy and more. Additional speaking proposals for breakout educational sessions are being accepted through Aug. 16.
“With increased adoption of mobile devices and consumer preference for always-on communication from brands, the customer lifecycle looks different today than it did last year and different than it will look a year from now,” said Susan Tull, vice president of marketing for BlueHornet. “Even though channels like social media and mobile are more mainstream, email remains one of the most effective ways to not only reach omni-channel consumers, but also optimize cross-channel relationships with consumers during every phase of the lifecycle. The Lifecycle Messaging Conference will provide email-focused inspiration about where to focus first and insight that can be put to use across any email marketing platform.”
About BlueHornet Networks, Inc.
BlueHornet Networks helps companies do email marketing differently. The world’s most talked-about brands partner with us to turn customers into raving fans. They rely on BlueHornet’s powerful, yet simple-to-use email technology, unique Support² service model, and proactive inbox deliverability management to rise above the noise and put their messages everywhere their customers are – whenever they want it. BlueHornet is headquartered in San Diego, Calif., and is the email marketing solution of Digital River, Inc.. For more details, visitwww.bluehornet.com, follow@bluehornetemailon Twitter or call 866-586-3755.Return to Newsroom >