SAN DIEGO – May 28, 2013 – BlueHornet Networks, Inc., the email solution from Digital River, Inc., announced the appointment of Kara Trivunovic as vice president of strategic services. Kara will play a leadership role in advising BlueHornet’s customers on strategic plans designed to increase the revenue and performance of their email marketing programs.
Gerry Widmer, BlueHornet’s general manager, said, “The addition of Kara to our senior leadership team is a testament to BlueHornet’s ongoing investment in strategy and client services. Kara’s strategic approach is disciplined, thorough and highly relevant for marketers. With her support, we can offer our customers new opportunities for growth.”
Prior to joining BlueHornet, Trivunovic served as the vice president of marketing services for StrongMail, a leading provider of email marketing and cross-channel marketing solutions. In addition, she was founder and principal of The Email Advisor, an email marketing consultancy focusing on email strategy and channel optimization, which was acquired by StrongMail in May 2009.
Since her start as a marketing professional in 1999, Trivunovic has worked with Fortune 500 and Fortune 1000 organizations, helping them implement innovative email programs, optimize contact strategies as well as develop staffing and budget plans. Trivunovic is actively involved in programmatic email development, execution and strategy, where she brings a unique industry perspective having worked on the client, agency and provider side.
“I am thrilled to be part of the BlueHornet team,” said Trivunovic. “With innovations in areas such as data management, along with the rise of mobile adoption, there has never been a more exciting time to be in digital marketing. Businesses with an effective email marketing strategy have unparalleled opportunities to gain a competitive edge. I am looking forward to helping BlueHornet customers take full advantage of today’s technology innovations.”
About BlueHornet Networks, Inc.
BlueHornet Networks helps companies do email marketing differently. The world’s most talked-about brands partner with us to turn customers into raving fans. They rely on BlueHornet’s powerful, yet simple-to-use email technology, unique Support² service model, and proactive inbox deliverability management to rise above the noise and put their messages everywhere their customers are – whenever they want it. Founded in 2000, BlueHornet is headquartered in San Diego, Calif., and is the email solution of Digital River, Inc., the revenue growth experts in global cloud commerce. For more details, visit www.bluehornet.com, follow @bluehornetemail on Twitter or call 866-586-3755.
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