Social Email: What’s New? What’s Next?

Building One-to-One Relationships with Your Social Media Brand Evangelists

While a strong following on social networks is important for today’s marketers, social media fans and followers don’t always equate to customers that buy your product.

Learn how to turn social media followers into valuable, long-term customers using email marketing to enhance the performance of your social campaigns. Leaders in social email will share how retailers can use both channels together to:

• Grow their opt-in email database using social media
• Engage social influencers with personalized, relevant messaging
• Measure the growth and value of their brand’s social presence
• Optimize their social email campaigns using actionable intelligence to drive more revenue

Presenters:
		Manny Ju Director of Product Management BlueHornet				Jason Weaver CEO Shoutlet

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Please Select Over 10M 6M - 10M 3M - 6M 1M - 3M 500k - 1M 100k - 500k Less than 100K

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