Dynamic Segments

CASE STUDY: Global Hotel Alliance Uses Dynamic Content to Send 1000+ Versions of Loyalty Emails

With almost 300 international luxury hotels, GHA needed an easy way to deliver highly individualized loyalty program emails in 7 different languages.
View Entry

CASE STUDY: Chuck E. Cheese’s Uses Customer and Market Data to Generate Dynamic Coupons, Achieves 74% Lift

Chuck E. Cheese’s uses BlueHornet to deliver dynamic coupon offers via email and lifts coupon revenue 74%.
View Entry

CASE STUDY: La Quinta Increases ROI by Over 100 Percent with Welcome Email Strategy

La Quinta increased their email marketing ROI by over 100 percent using BlueHornet’s recurring messaging feature for welcome letters upon new email subscriptions.
View Entry

ARTICLES: Dynamic Segments: Sophisticated, Automated Segmentation Strategy

Dynamic Segments are an included feature in every BlueHornet solution. When it comes to segmentation and sending messages, the BlueHornet database has built-in tools that enable some truly heavy lifting.
View Entry