Social Media

CASE STUDY: Rancho Las Palmas Resort & Spa Turns Email Subscribers Into Raving Fans

Rancho Las Palmas doubles Facebook following and acquires new customers through social email campaign.
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NEWS: BlueHornet Networks Introduces Social Influencers Strategy Blueprint

BlueHornet introduces social email solution that extends the capabilities SocialLoop and Strategy Blueprints.
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DOWNLOAD CENTER: Email Marketing Advances in a Social, Mobile Environment

Ryan Phelan and Manny Ju discuss the opportunities email marketers have in light of recent innovations in social and mobile technology.
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ARTICLES: 2011 Lifecycle Messaging Conference

The presentation slides from the 2011 BlueHornet Lifecycle Messaging conference are now available to download or view online.
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CASE STUDY: KFC “Doubles Down”

To promote the infamous Double Down sandwich, KFC used SocialLoop to increase social sharing via email and acquire new email subscribers on social channels.
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ARTICLES: 3 Steps to Building a Social Email Program

How to integrate social media and email marketing to maximize engagement with social media followers and email subscribers.
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ARTICLES: Social Email Marketing: KFC’s Double Down Email Launch

KFC launched the Double Down sandwich through an integrated social media and email marketing campaign.
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ARTICLES: 5 Key Takeaways from the 2011 Email Evolution Conference

BlueHornet attended the 2011 Email Evolution Conference and brought back 5 key takeaways for your email marketing programs.
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ARTICLES: How Will Facebook Messages Affect My Email Program?

With the recent launch of Facebook Messages, learn how to rise to the top of your subscribers' social inbox by engaging them in one-to-one relationships.
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ARTICLES: An Email Snob Interview with Ryan Phelan: by Scott Cohen

Scott Cohen, founder and blogger of scottwriteseverything.com, recently interviewed Ryan Phelan, BlueHornet's VP of strategic services.
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